Social Media Rap

The Daily Social Media Marketing Campaign News
By Howard Oliver, CEO, What If What Next

Fortune 100 Social Media Statistics:

• 79% of the Fortune 100 are present and listening, using at least of one of the main social platforms to communicate with their customers.
• 20% of Companies are using all four of the main social technologies (Twitter, YouTube, Facebook, and Blogs)
• 82% of the Fortune 100 update and engage with customers on their Twitter account per week.
• Fortune 100 Companies on average post 3.6 wall posts to their Facebook page per week
• 50% of the Fortune 100 have a YouTube account and upload 10 videos on average a month

Clink for Source: http://www.burson-marsteller.com/Innovation_and_insights/blogs_and_podcasts/BM_Blog/Lists/Posts/Post.aspx?ID=160

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About Howard Oliver
The founder and CEO of What If What Next, Howard Oliver (holiver@whatifwhatnext.com) for more than 20 years has been an entrepreneur, writer, thought leader, PR Guru, business development strategist, technology evangelist, manager and consultant for numerous service, industrial and high technology companies. Howard provides leadership in the application of Agile and Lean project management methodologies for technology enabled social media marketing and PR campaigns that deliver revenue, customer and alliance engagement, and media buzz. Clients in technology and other industries recognize him as a driven, highly creative and disciplined thinker. He also created the WebVoyaging® brand, a market engagement methodology that optimizes the deployment of cloud based, best-in-class marketing automation solutions. The WebVoyaging® process is inspired by the great visionaries who conceived of and built history’s great sailing vessels, which helped establish trade routes and created huge wealth. An accomplished business educator, Howard has recently created the WebVoyaging® Master Class, a training program for organizations interested in implementing Lean marketing automation solutions. Howard holds an MBA from Wilfrid Laurier University, and a Bachelor of Commerce degree from McGill University. Howard is an avid sailor and collector of books.

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